Publisher :  Timeline Publication Pvt. Ltd , .ISSN : 2349 - 5219

International Journal of Innovation and Research in Educational Sciences

Systemic Innovations as Moderators of Behavioural Changes in Consumption Decisions – A Practical Approach for Food Value Chains

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Year:
2017
Type of Publication:
Article
Keywords:
Systemic innovation, System change, Behavioural economics, Food value chain
Authors:
  • Heikkilä, Markku
Journal:
IJIRES
Volume:
4
Number:
6
Pages:
710-715
Month:
November
ISSN:
2349-5219
Abstract:
This article is aimed at identification of the concepts of system change and systemic innovation especially in food industry and food value chains. The necessity of systemic innovations in the food value chains is emphasized. The behavioural economics approach is clarified and contrasted with the traditional neoclassical economics approach. Global challenges in food value chains are also in short dealt with...

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